‘DARE TO BELIEVE’
Format: 2 minute branded content
As part of their ‘Dare To Believe’ campaign to support their acquisition of sports rights, Allianz wished to strengthen the activation by creating digital films. FRIDAY sought out the stories and produced a series of digital films including this one showing two top level rugby players planning for life after pro rugby by building a successful craft beer business.
- Client Allianz
- Tags Brand